History

The brand’s founder, Mr. Mohanlal Bhatia began selling shirts stitched by his wife along with cut - trouser pieces on a door to door basis, when the concept of a ready made garment was unheard of. Then, came the idea to execute this on a large scale. He rented a hall above Regal theatre in Colaba, Mumbai to display his wares. With the success he achieved, came the idea of starting an exclusive showroom. What began with a single shop in South Mumbai, today, has grown to a network of more than 200 stores.